Ruger is one of the largest gun manufacturers in the US, they have huge buildings full of machines thru being in business for 74 years, they can make a shit ton of different products because they have the capacity to do so.Ruger seems to have their hand in too many cookie jars. They take a lot of shots and make approachable/accessible firearms. Some are junk, some are knockouts. My LCP .380 decided to self-disassemble and toss it’s extractor in the snow. I replaced it and still carry it (after many more rounds for reassurance). My 20 year old 10/22 is a tack driver and functions flawlessly. I’ve found the SR22 is equally flawless and eats damn near everything, same as the SFAR I put another 200 rounds through just today (ridiculously light recoil for a gun that light in .308. And yes, It’s accurate, damn accurate for a battle rifle. If it holds up, it’s punching well above it’s weight class, I really love the SFAR).
I don’t know where I was going with this. What are their sales like compared to the rest of the market? Ruger does a lot well, but few things exceptionally well. I feel like they made be spread too thin to capture a significant (majority) share from any single market.
The quality problems stem from management deciding that quantity is more important and that's not in variety of product, but quantity of product they have to ship.