SW is 100% run by monkeys with spreadsheets. They will f*ck up a gun in order to save $10 on a cutting tool. That how hard they skinflint.
But, SW has size, money and name recognition on their side. They can flood every gun store with their junk. For every person like me, that won't buy their crap, there are hundreds that don't care and will buy it.
The SW of the early 2000s would be manufacturing the lever action in 500, and the Ruger of the early 2000s would not allow them to be the only company offering a somewhat affordable large caliber lever action.
But that won't happen anymore.
Soon they will release the "performance center" lever action. They will put lipstick on it and charge $500 more, and people will buy it thinking "OMG, Performance Center, must be super tactical".
I hope eventually otjer companies start offering something different. Henry at least is doing something with guns like the Longranger. The market for 357 and 44 is so saturated.
Looks like Winchester picked up the 45/90 production.
Would love to see them produce more 45/120 and 50/120. But that is a very unique market of non-pussies and studs. For everyone else, I guess they have the 357, 45, 44 ...