Identity Issue
Matt,
It is interesting and very noteworthy and perhaps even surprising to many that what might appear at first glance to some people to be a relatively small or insignificant issue can actually be something extremely significant and of great concern to others. Perhaps others involved in this thread can clarify even further or correct me if I am on the wrong track, but to try to explain why the concern has come out.... the internet has been very fertile ground, to say the least, for some to operate businesses in an unethical manner. Those of us that have had some exposure to the "good, the bad and the ugly" of it so to speak have found that there are some red flags to be aware. Not judging anyone or accusing anyone, just simply pointing out that there are in fact these red flags that exist, and anonymity/failure to identify actual proprietors and actual storefront or warehouse locations are some of those red flags.
I am getting somewhat long in the tooth, 57 now, and have met more people than I should have that have been mercilessly ripped off by unethical internet businesses and in looking at some of those sites involved, yes the red flags were there. And most of us are aware that the internet has been used for even worse purposes. I have had some people save me from unscrupulous internet business, and would like to pass along the favor. Again, getting to be an official 'old guy' now as I am getting ready to submit my application to AARP, and looking back over the many years I have done business with people, the good and reputable business people always wanted to have everyone in the world know who they are, it was the businessmen who did not like giving out their names that proved to be the ones that needed to be watched. Just my own experience, my experiences may be unique and not like anyone elses. Further, it is my personnel belief that we all need to be involved in the policing of the internet. Again, I may be way off base, but this is how I see it. Apologize if that offends anyone.